Mahina Club Rainbow Edition

Mahina Club Rainbow Edition

Life is colorful, love is colorful and we want to celebrate that with the Mahina Club Rainbow Edition in July! Not only are rainbows a magical natural spectacle that makes us smile with their colorful beauty, they are also closely linked to Hawaii. The island state is also called “The Rainbow State”, on the one hand because of the ethnic diversity of the population, but also because a rainbow can be seen in the sky almost every day.

But the rainbow also has another important meaning: it stands for diversity. That's why the rainbow flag is the perfect symbol for the LGBTQIA+ community. PURELEI lives the Aloha Way of Life, which is characterized by love, respect, harmony and connection. That's why we stand for diversity, equality and tolerance and want to celebrate love in all its beauty together with you and the LGBTQIA+ community.

Ānuenue | Hawaiian, noun: rainbow

What else makes the Julia 2023 Edition special? Our team PURELEI Model Lisa. Lisa is Art Director Digital at PURELEI and is a perfect fit for the Rainbow Edition not only because she has had all the hair colors of the rainbow in recent years, but also because she is part of the LGBTQIA+ community. And she absolutely rocked it, right? ❤️

We will be at the CSD in Cologne on July 9th, 2023 together with our friends from Snocks to support the LGBTQIA+ community. If you're there too: Look out for the PURELEI × Snockscar, our dear Lisa will also be there.

“I love the Anuenue set! With the colorful beads it puts you in a good mood and goes perfectly with summer and my CSD look.” – Lisa, Team PURELEI

In July you will also receive a goodie from Snocks with the Anuenue Rainbow Edition jewelry set consisting of chain and anklet. Like PURELEI, Snocks comes from Mannheim and is known for sneaker socks that don't slip. But Snocks can do even more than sneaker socks: Discover a large selection of comfortable basics made of organic cotton in all sizes and different colors that you can style in a variety of ways. Whether socks, underwear or sportswear – there is something for everyone here.
Styling tip: In keeping with Pride Month, there is now also the Pride collection, which with its rainbow colors fits perfectly with the Mahina Club Rainbow Edition.

We hope you enjoy the Rainbow Edition jewelry as much as we do. Let's stand up together for equality, diversity, tolerance and love and make the world a little more colorful and beautiful.

Happy LGBTQIA+ Pride!

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